Killer eCovers Will Multiply Your Sales Conversions Part 1
I see all these great sales letters out there, and then I get disappointed by the ecover designs that accompany ebook or software package being sold. Think about it, have you ever seen a salesman come to a presentation wearing old and fuzzy clothing? No, he would be heckled right back out of the building!
Yet this is what thousands of Internet marketers are doing everyday. They dress their sales letters in old, fuzzy, blurry, even decrepit, web graphics. Some people get it…but only half way! These intermediate thinkers have gone out and bought themselves a piece of special software or and add on to their graphics program.
This special ecover design software can be very powerful. However if you don’t have a design bone in your body, it’s just not going to do you the justice you deserve. Your product deserves to be dressed as well as it was created!
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April 25th, 2008 at 8:17 am
Hi Ryan.
I have to totally agree with you when one finds a sales letter with either low grade graphics or no graphics at all.
I’m new at cover and mini site design and wonder why people with good products to sell don’t spend that little extra to promote their sales with an even better looking sales page.
I’ve only been designing for two months and have to say that you have been on of my inspirations.
Thanks for all the great information here.
Take care
Valda